TQO’s methodology hub for understanding marketing as a living system of value exchange between a brand and its audience, connecting growth, customer journeys, demand capture and conversion.
About the project At the client’s request, we can’t disclose the nickname. So we’ll use a codename for clarity and a cleaner story. Let it be “Riri”. Ethical stance Why would a marketing agency like ours even take on this project? Our slogan is sales = love*truth². Love, as humanism, when working with OnlyFans models, […]
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Project overview Luxury lingerie under the MissTease brand. Average order value: €108 (≈ RUB 10,762.85 at the FX rate at the time of the case — included here as a reference for a Russian-speaking team and reporting). Starting point They have an active Instagram* account with 200K followers, but it’s run with a focus on […]
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Who and what is “Panoramic Roof”? It’s a company that gives people a legal way to see Saint Petersburg from a panoramic rooftop viewpoint on the building that currently hosts Nevsky Centre (a large shopping mall on Nevsky Prospekt in Saint Petersburg). There used to be more rooftops available, yet after a few messy incidents […]
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