Jobs to Be Done thinking: understanding what progress a person is trying to make and what they effectively hire a product, service, or solution to accomplish.
Author’s Preface My name is Bogdan. I run the agency. There is a line I did not come up with lightly. It became our mission: to seek truth between the one who gives and the one who seeks. Between the person who puts themselves out there and takes the risk, and the person who comes looking […]
Read moreSydney Sweeney and “Flight” When someone writes, “Wait, why have we even normalised seeing clothes only on perfectly built, Photoshopped people?” — that question usually hides a more basic blind spot: what a brand actually sells. It hits hardest in B2C, in brutal categories, in mass segments where product utility stopped being unique years ago. […]
Read more
This article answers these questions: – How do you work with positive and negative customer reviews? – How do you use customer reviews to promote a company? General notes: Let’s first look at reviews through the lens of the customer journey, including customer experience (CX). 1. First, a potential customer feels they have a need: […]
Read more
About the project At the client’s request, we can’t disclose the nickname. So we’ll use a codename for clarity and a cleaner story. Let it be “Riri”. Ethical stance Why would a marketing agency like ours even take on this project? Our slogan is sales = love*truth². Love, as humanism, when working with OnlyFans models, […]
Read moreChoose which optional categories you want to allow. Essential cookies are always enabled.