Tag: Creator Economy

Potential Whales for OnlyFans

Potential Whales: $0.44 Median CPF and High-Value Fan Testing for OnlyFans

Case Summary We were hired to lower Instagram follower acquisition costs and improve downstream conversion into OnlyFans. The project quickly evolved into a harder question: could paid acquisition help us identify higher-value fans instead of simply bringing in cheap followers? Across 27 Meta launches, we spent $293.25 and acquired 760 Instagram followers at a median […]

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