The Buyer’s Journey for Psychologists and Coaches
The advantage of the conversion-funnel framework called “The Buyer’s Journey” is in one simple idea: strictly speaking, it isn’t a funnel model.It’s a set of psycho-logical checkpoints in the customer’s decision to buy.Both psycho and logical. After gathering a group of psychologists and coaches (in the Russian market, “coach” often means a life/business coach, not […]
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