Tag: Communication

Convenient for Yourself?

There are business processes that are convenient.And there are business processes that are effective.Quite often, they are not the same thing. Take a simple example. Clients love sending voice messages. It’s convenient.You’re walking down the street, a thought pops up — you pull out your phone, record a message, send it. Done. It feels fast, […]

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If You Have to “Nudge Me”, Don’t Nudge Me

“Ping me if you need anything!” — I’ve heard this in a dozen variations from people who later became clients, and from clients themselves. And it doesn’t work. It’s the same logic as that line: “If you have to explain it, don’t.”Here it becomes: if you have to nudge, don’t nudge. A client might mean […]

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